Text Messaging

Whether you’re sending just text characters or an animated image or short video, Ring can help you get your message out with high deliverability and regulatory compliance. The delivery of text messaging has continued to change and develop as the regulatory landscape has evolved over time, and Ring continues to be on the cutting edge of technology and compliance. Focus has shifted from regulating the method of delivering a message (automated texting vs. live agent texting) to the sender of the message, and now, registration is the most important part of the process. Ring will help you navigate the registration process with the carriers and other parties, to ensure high deliverability, low filtering, and an effective result for your text messaging campaign.

With its interruptive, asynchronous character, texting continues to be a terrific way to get the attention of your target audience. But the Telephone Consumer Protection Act and regulations promulgated under it are getting only more confusing and difficult to comply with. Ring is your partner in navigating this new and changing landscape to avoid junk filters and carrier deliverability issues.  

Regulatory focus has shifted from regulating the method of delivering a message (automated texting vs. live agent texting) to the sender of the message, and now, registration is the most important part of the process. After the Supreme Court’s Facebook decision, carriers are now the main gatekeepers of messaging content and deliverability. This new landscape requires different levels of registration and certification to allow for messages from registered, verified senders to get through to their intended audiences while protecting consumers from spam texts. Ring will help you navigate the registration process with the carriers and other parties, to ensure high deliverability, low filtering, and an effective result for your text messaging campaign.